Saturday, November 13, 2010

One Reason for Slow Sales

I don't have a lot to discuss today, but I have been thinking about why sales of the three camera books I have available -- on the Leica D-Lux 4, Panasonic Lumix LX3, and Lumix LX5 cameras, have not been going all that well. One factor that is largely outside of my control is the discount that Amazon uses when it sells the books directly from its site. For example, all three of my books have a retail price of $24.95. Amazon can charge that price, or it can charge less. I get the same wholesale amount, no matter what Amazon charges. So, it doesn't do me any good if they charge the full retail price; in fact, it means slower sales.

So, one problem right now is that Amazon is not discounting either of the two Panasonic Lumix books very heavily right now. They are charging $22.45 for the LX3 book and the full $24.95 for the LX5 book. I wish they would discount them both to $19.95, which is what they're charging for the Leica D-Lux 4 book, but I have no way to make that happen. I'm hoping that eventually some other sellers, like Barnes & Noble, will list the LX5 book at a lower price, so Amazon will drop its price.

That's all I have time for today. It's early in the life cycle of the LX5 book, and I expect sales to pick up eventually.

1 comment:

  1. informed me that the delivery time for the book I ordered is 5 to 7 weeks. That is surprisingly long. Esa Peltola, Luxembourg