Thursday, December 24, 2009

First Day of the New Approach to Selling the Book

Today, on Christmas Eve, the landscape here at home has changed, and I believe it is significantly for the better. Clenise took what may be our last shipment of a book to an individual buyer to the Post Office, along with some other items, while she was running her last-minute Christmas errands. My book about the Leica D-Lux 4 camera is now established as a product that, if all goes as it should, will be permanently in stock on Amazon. I believe that, if enough orders start coming in to Amazon, they eventually will keep it physically in stock. Until that time, they will have it in "virtual" stock, meaning they can have copies shipped directly from the Lightning Source facility in Amazon packaging as orders come in.

I have changed my web site at to reflect this new setup. Now the only purchasing options mentioned on the web site are and, the retailers based in Oregon who have sold quite a few of the D-Lux 4 books. I plan to keep dealing with them as well as Amazon, because they have a very good specialty operation to sell all sorts of photography books, and they have been very pleasant to deal with.

I have also started using the Amazon Associates program, which lets me put purchasing buttons on my web site, and will generate a small commission if someone clicks on one of the buttons and then purchases something on the Amazon site. I don't want to get carried away with this system, but I have put up buttons for the Leica D-Lux 4 book and the camera itself on the web site. And, as you will notice, I have put a link for purchasing the Leica D-Lux 4 book at the bottom of this blog post.

I will try not to check the D-Lux 4 book's sales rank on Amazon too often, but I will say that it has improved from the 37,000 + level that it was at yesterday. Earlier today it went as high as the 13,000 range, then dropped back to about 18,000. I just checked a minute ago, and it had spiked up to 7,062. So, at least that means the book is selling on Amazon, though I won't get any actual sales figures until Lightning Source sends me its monthly statements.

Photographer's Guide to the Leica D-Lux 4: Getting the Most from Leica's Compact Digital Camera

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