Book About Panasonic Lumix LX5 May Be Ready Next Week

Today I received an e-mail message from Lightning Source advising me that my order for a proof copy of the Lumix LX5 book has been confirmed. I then went on their web site and checked the status of the book; it reported that the "book block" and the cover have both been "accepted." That was good news! That means that there were no technical problems with either the interior text of the book (268 pages, including Table of Contents and Index), or with the cover. There are quite a few technical problems that can arise (and have in the past), such as incorrect document size, some fonts not embedded, wrong resolution of the images, colors that don't conform to the CMYK (cyan, magenta, yellow, and black) standard, etc. Now the book's status is shown as "print ready." I just have to wait until Lightning Source puts the book in one of its printing queues and produces a proof copy. They will then ship it to me overnight for approval. If it looks OK, I will approve it online, and that releases it for distribution through Amazon.com and other sellers. Based on past experience, I think the proof may get to me by about Wednesday, November 3 or thereabouts. If it is in good shape, Amazon may start selling the book by the end of next week. Of course, everything is out of my control at this point except approving the proof copy. I will be very quick at that step, once I receive the proof copy.

By the way, here is what the cover of the book looks like:

So Far, So Good -- LX5 Book Should be Available Soon -- Here is An Excerpt

I checked today on the Lightning Source site, and the status report is that Photographer's Guide to the Panasonic Lumix LX5 is in "premedia," which means the technicians are checking the PDF files for the interior text and the cover to make sure they comply with all of the technical requirements, before the files are set up to print on the company's printing equipment. If the process continues to go smoothly, they will print a proof copy and overnight it to me, maybe by early next week. Once I approve the proof copy of the book, the book will start gradually to become available at Amazon.com and other online sites.

For now, I have uploaded to this blog a link to a PDF excerpt with Table of Contents and the first few pages of the book about the Panasonic LX5 so you can get an idea of what subjects are covered and what the text and illustrations look like. So, take a look at the excerpt that I have included in the links section of the blog, and see what you think.

The Panasonic Lumix LX5 Book Has Gone to the Printer

Finally, after the past few days of sometimes-frustrating proofreading by Clenise and me, a little while ago I uploaded the PDF files to the printer, Lightning Source.  The book, Photographer's Guide to the Panasonic Lumix LX5: Getting the Most from Panasonic's Advanced Digital Camera, should start showing up as available on Amazon.com within a week or so, if all goes well. In the past, I've had problems with PDF files that did not meet the specific requirements of the printer, though this time I think I did better than previously, having learned from my mistakes, and having been very careful to follow all the steps exactly to produce compliant files.

I did change the file with the text of the book a couple of times today, as I spotted last-minute problems in the layout.  In one case, the photos of the HDMI cable connecting to the camera were misplaced next to the discussion of connecting the regular (non-HDMI) cable. That was a pretty small thing, but I don't like to have any mistakes in the book, if I can find them. Inevitably there will still be some typos or other glitches, but I did my best to find and eradicate them.

As of now, the book will be available only in printed form, though I have it scheduled to be converted for the Kindle in December (the formatting company always has a hefty backlog), and I may make it available on PDF within the next few months, depending on how things go with the printed version. The book is already listed on bn.com (Barnes and Noble's site), because I submitted the information about the book through the Bowker company, which runs Books in Print.  Bn.com has it listed at a substantial discount, but, based on past experience, they won't actually fill any orders at that price, and will cancel them if anyone pre-orders the book, because the book is not going to be available at that price.  I believe BN just assumes it will be, because most books are heavily discounted by the publisher to get them into stores.  In my case, I can't offer a heavy discount, because it costs so much to print each book, partly because of the color photographs. It will eventually be available at BN.com, at a more regular price.

The New Book about the Panasonic Lumix LX5 is Almost Here

I've mentioned briefly in response to comments that I'm working on a book about the Panasonic Lumix LX5, the successor to the LX3 (the number 4 was skipped because it is unlucky in Japan, according to members of the dpreview.com Panasonic Talk forum). I got the camera as soon as I could in late August, and I've been working on the new book ever since. It's a great camera, very similar in size and features to the LX3, but it has a longer zoom range, much stronger movie-recording capability, and quite a few other new or enhanced features, such as a My Color shooting mode that gives a strong range of color and monochrome effects. The camera is certainly different enough from the LX3 that it needs a new book to do it justice.

Right now I have the text and illustrations (163 color photographs) finished, and my wife is proofreading what I expect to be the final draft. Then, either tonight or tomorrow, I will send the PDF files to the printer. After that, with good luck it will take about a week or so before the book becomes available on Amazon.com and other online sites.

Once this book is out and available, I hope to start on a new version that covers the Leica D-Lux 5, which is very similar to the LX5, but has a different outer body and different look for its menus. Depending on how busy things are otherwise, I hope to get that book done by the end of this year. In the meantime, though, the LX5 book should be of considerable use to D-Lux 5 users, because there are no really significant differences in the operation or features of the two cameras, at least none that I'm aware of as yet. (I've only had my D-Lux 5 for few days, and haven't done that much with it yet.)

Dealing with Book Reviews

I said I would write about some experiences with book reviews, so here goes. At the moment I'm talking exclusively about reviews on Amazon.com. It's not clear to me how much effect those reviews have on prospective readers of books. I would think it's a safe bet that it depends on various factors, including what kind of book is involved, why someone would be buying it, how many reviews are on Amazon, etc. For example, if there are hundreds of reviews, there are likely to be some five-star and some one-star reviews, so the reader won't be swamped with any single opinion. And, if it's the only book available on a particular subject, a reader may decide to ignore negative reviews on the chance that the reviewer was overly critical.

In my case, I'm dealing with reviews of only one book at present, Photographer's Guide to the Leica D-Lux 4; my second book, Photographer's Guide to the Panasonic Lumix LX3, has no reviews on Amazon right now. Well, actually it had one review, but that one is gone. I'll talk about that review in a minute.

I'm going to talk first about a recent review of the book about the Leica D-Lux 4. That was a one-star review, in which the reviewer said the book was a complete waste of time; it apparently didn't tell him (her?) anything new, and seemed to be a re-hash of the camera's user's manual. The reviewer had purchased the book for the Kindle, Amazon's e-reader, and had been so displeased that he (she?) got a full refund from Amazon.

Well, that review really bothered me. For one thing, I had worked very hard to dig up good, solid information about the camera that is not covered in the user's manual. I did many hours of experimenting with the camera's various settings and purchased quite a few flash units, adapters, and other accessories to test them with the camera. I covered topics, such as infrared photography, street photography, and others that are not mentioned at all in the user's manual. And the reviewer made a nasty remark about me personally, which did not seem appropriate for a book review.

So, although at first I considered just posting a comment on the review as an opportunity to make some of the above points and state my case, I asked Amazon to remove the review, which they did, within 24 hours of my request. I have found Amazon to be quite responsive in this area; I have now asked for two reviews to be removed, and both were removed quickly. Of course, I don't make that sort of request lightly. As I noted, in the recent review of the Leica D-Lux 4 book, the reviewer made what I took as a personal slur against me. In the other case, a reviewer of the Panasonic Lumix LX3 book stated, completely erroneously, that the book was out of date because it covered version 2.0 of the camera's firmware (internal programming), when the latest version was 2.2. That was not true at all; the book was completely up to date and covered version 2.2. The clincher was that the reviewer said that it was too bad the book was out of date, because he (I assume it was a he) really had wanted to buy this book!  Well, of course, my basis for asking to have the review removed was that the reviewer admitted he had not read (or even seen) the book!  The review was removed promptly.

Since I've gone through this process as a writer of these books, I have become more sensitive to the impact of bad reviews.  Today I saw a one-star review of a book I had just bought, The Wild Side of Photography.  I found the book to be excellent, so I posted a five-star review to counteract the negative effects of that lone, thoughtless review.  In that case, the reviewer was upset because the book, which was translated from the German, included a reference to a German web site for further information about one of the many topics in the book. Well, that may be a glitch, but it certainly doesn't warrant a one-star review of the whole book!

I'll get off my soap box now and get back to work on other things.  I need to write some more books, so I'll turn my efforts in that direction for a while.

The Amazon Connection

Amazon.com is a huge factor in my publishing experience, so I'll talk a little about some aspects of my interaction with Amazon. There are some things not to like about the company, but on the whole my connection to it has been a tremendous benefit.

The main benefit comes from the fact that I can get my books sold through Amazon without jumping through a lot of hoops, using the direct distribution that comes from having the books printed by Lightning Source, Inc. (LSI).  I spoke about that system several months ago, but it's worth repeating -- for self-publishers or small, independent publishers, an excellent way to get your books distributed with a minimum of effort is to sign up with LSI, a print-on-demand company, which prints the books as orders come in from Amazon (and others, such as BN.com, the online arm of Barnes & Noble). All the publisher has to do is sit back and collect the proceeds -- whatever is left over after the printing costs. Of course, there's a good deal of work to do up front. Anyone who is interested in pursuing that option should get copies of Aaron Shepard's two excellent books, Aiming at Amazon and POD [Print on Demand] for Profit.

Once the books are available through Amazon and other online retailers, it's hard not to become somewhat obsessed with tracking their progress. For example, I find myself going on Amazon several  times each day to check my books' sales ranks.  It may be somewhat of a waste of time, but it does give me some idea of how well the books are selling. For example, the newer of the two recent books, Photographer's Guide to the Panasonic Lumix LX3, is starting to catch on somewhat after being available for about a month. It's now available through Amazon.co.uk, the United Kingdom site, as well as Amazon.com, and its sales rank is now sometimes in the five digits, rather than the dreaded six digits. The other book, Photographer's Guide to the Leica D-Lux 4, continues to sell some copies, though both books are probably nearing the end of their most substantial sales, as the cameras they discuss are being superseded by newer models. (The new Leica model is anticipated, but not announced yet; the new Panasonic model, the Lumix DMC-LX5, has recently started shipping in Canada and the United Kingdom, but not through U.S. dealers quite yet.)

That's all for now.  I need to talk about customer reviews on Amazon; I'll try to get to that topic in the near future.

Slowing Down as the Summer Ends

Well, the summer doesn't officially end for almost a month, but it feels as if it is ending this weekend. My daughter heads back to college tomorrow and school is starting back up for some local kids. Camera guidebooks are not selling too well at the moment, at least not the ones I'm involved with. I'm hoping it's just a late-summer lull as people finish their last week of vacation and get ready for the Labor Day weekend.

I have gotten several things done lately; my new, professionally-designed web site is up and running nicely; it's still at whiteknightpress.com, but now it has a much cleaner look. My new book, Photographer's Guide to the Panasonic Lumix LX3, is available there in paperback through links to Amazon.com and camerabooks.com, and the PDF version is also available through my site. The paperback and PDF versions of  Photographer's Guide to the Leica D-Lux 4 are also available through the site.  The experience of selling the PDF versions has worked out fairly well. This past week I had two or three customers who e-mailed me about having problems downloading the PDF after they had paid for it, but those were quickly resolved. The downloading system, using fastspring.com, has worked very well overall, and fastspring's technical support has been very responsive and helpful.


I have found it interesting to see the locations of the buyers of the PDF versions of the books. Quite a few have been international buyers.  Here are some of the locations for the recent purchasers of the PDFs: besides various U.S. states, I have had buyers from Spain, the United Kingdom, Singapore, the Netherlands, Russia, Israel, Australia, Canada, Indonesia, Hong Kong, Denmark, Germany, Italy, Oman, Cyprus, France, Sweden, and Portugal. Sales of the print versions of the books have been tapering off lately, which I suppose is not surprising given that the new version of the Panasonic camera, the Lumix DMC-LX5, has recently started shipping, at least in Canada and the United Kingdom. I have placed an order for one myself, and hope the U.S. shipments will start soon. I do have a tentative plan to write a new book about the LX5, and possibly a new book about the Leica version of that camera, assuming that Leica eventually does produce one, which presumably would be called the Leica D-Lux 5.

Well, that's the update for now. I have also been working on books with David Busch, and the latest one, on the Sony A550 and A500 DSLR models, has recently started selling on Amazon.com and elsewhere. I'll try to do more frequent updates to this blog as things continue to develop.